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Mott's Introduces a New Healthier Apple Sauce Great for Health Conscious Individuals and Diabetics
Stamford, CT – August 31, 2001
Apple sauce, long known for its health benefits, just got healthier thanks to Mott's Inc., the nation's leading producer of branded apple sauce and apple juice. Mott's has introduced the first national brand of apple sauce that is unsweetened and blended with real fruit.
Targeted at health conscious women and families, Healthy Harvest is unsweetened apple sauce made from all natural ingredients, such as apples, raspberries, peaches and strawberries, and is an excellent source of vitamin C. The new product is packaged in six convenient 3.9-ounce containers that resemble small bushel baskets, reflecting the product's natural wholesomeness and is available in three flavors, Country Berry, Summer Strawberry and Peach Medley. The suggested retail price is $1.99.
"Healthy Harvest is a great tasting healthy snack for people on the go," said Michael Brown, senior product manager, sauce.
"It's a great way for women and their families to eat healthy while enjoying the subtly sweet taste of real fruit."
Like all apple sauces from Mott's, Healthy Harvest contains no fat, no cholesterol and no sodium, and it contributes a natural source of energy and potassium to the overall diet.
Mott's new Healthy Harvest Apple Sauce is great for diabetics as well, since the only source of sugar is from the fruit itself. It fits within the diabetic meal plan as one fruit exchange as verified by the American Diabetes Association and the American Dietetic Association. This is particularly important as almost 6 percent of the American population, or approximately 16 million people, are afflicted with diabetes - the inability to produce or properly use insulin.
Mott's is the leader in the single serve apple sauce category with a 59 percent market share. Mott's has driven the single serve, fruit blended category through innovative products such as the Mott's Fruitsations line and creative partnerships with children's television characters from programs on Nickelodeon.
Mott's, Inc., a subsidiary of London-based Cadbury Schweppes plc (NYSE: CSG), is headquartered in Stamford, Connecticut. Other well-known products made by Mott's include Mott's Fruitsations, Hawaiian Punch fruit drinks, Clamato, Mauna La'i tropical juice drinks, Grandma's Molasses, the number one brand of molasses in America, Holland House and Mr & Mrs T, the top selling cocktail mixers in the United States and Rose's, the nation's leading brand of lime juice and grenadine. More information about Mott's can be found on its Web site, www.motts.com.
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